SEO for Beginners: a practical, data-led starter guide

Tosca Lahiri October 31, 2025 No Comments

Last updated: 2025-10-31 Quick answer SEO for Beginners starts with understanding search intent, structuring pages clearly, and fixing technical blockers that stop Google crawling fast. Add genuinely useful content, optimise…

Marketing Strategy for Construction Businesses

Local SEO Tips for Roofers to Get More Local Orders

Tosca Lahiri October 31, 2025 No Comments

Practical local SEO tips for roofers. Optimise Google Business Profile, build service and location pages, earn reviews, and track calls to turn searches into booked jobs.

SEO Never Dies

Tosca Lahiri June 20, 2025 No Comments

Search engine optimisation (SEO) has been declared dead more times than I can count. Yet here I am, 25 years into the game, and SEO not only still exists—it’s thriving.…

How to Do SEO for Construction Companies

Tosca Lahiri April 9, 2025 No Comments

Most companies in the construction supply chain rely on word-of-mouth. I can audit their websites with my eyes closed if I am honest. I know that 99% of web design…

Marketing Strategy for Construction Businesses: How to Win New Clients and Quality Leads

Tosca Lahiri April 9, 2025 No Comments

Getting noticed in the construction industry isn’t just about doing good work. As a buyer if ciinstruction services ourselves we know finding you – the good ones – is hard.…

How to Measure SEO

Tosca Lahiri December 4, 2024 No Comments

If you’re not familiar with how SEO works, it can feel a bit overwhelming and you might be wondering how to measure SEO performance. You know SEO is important, but…

Is SEO Worth It for Small Businesses?

Tosca Lahiri December 4, 2024 No Comments

If you’re running a small business, you’ve probably heard marketing or tech people talking about SEO. Maybe you’ve even considered it yourself, but then the doubts creep in: Is it…

Is SEO the Same as Digital Marketing?

Tosca Lahiri November 28, 2024 No Comments

A common question I’m asked in the business world is whether SEO is the same as digital marketing. The simple answer? Yes, SEO is digital marketing—but with a specific focus…

Why does SEO take so long?

Tosca Lahiri November 18, 2024 No Comments

If you’ve ever invested in SEO or are thinking about it, one of the first things you might notice is that results aren’t immediate. In a world where you can…

Its SEO that Makes the Connections

Tosca Lahiri August 28, 2024 No Comments

SEO (Search Engine Optimisation) provides the foundation upon which the entire structure of your online presence is built. It’s the essential work that gives your website the strength to stand…

Category: SEO Help