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Field Notes

Articles, advice and ideas from Tosca Lahiri about marketing a business, focusing particularly on websites & SEO - with the occasional personal observations on running a business.

Maile Ohye, a Developer Programs Tech Lead at Google

In general, it’s best to focus on what’s best for the visitors to your site. They’re the main consumers of your content and are using search engines to find your work. Focusing too hard on specific tweaks to gain ranking in the organic results of search engines may not deliver the lasting results that you want.

Artist’s Website Checklist

October 30, 2023
I know how hard it is to start something new. And I also struggle a bit with concentrating on one thing for long enough to make a bit of progress.…
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Advantages of Ecommerce for Artists

October 29, 2023
Hello fellow artists! Let’s talk about the benefits of having your own ecommerce website. Increase Reach First of all, imagine your art reaching every corner of the world – quite…
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